whatsapp graphics
The Problem
Color Brands is a global food and beverage distribution company working with wholesale companies and retail chains to exclusively manage the international marketplace for our brand partners. The company was having trouble showcasing popular new products to consumers in a way that encourages higher sales.
The Idea
Create striking graphics that showcase popular food and beverage brands and their products. These graphics will then be sent out via WhatsApp to a large international consumer audience on a weekly basis, encouraging sales.
The Solution
Maintaining consistent Color Brands branding across all WhatsApp graphics allows for consumer brand recognition with the distribution company. Strongly displaying the products as the main focal point of each graphic further prompts consumers to recognize these popular food and beverage brands. These graphics coupled with the call to action sent via WhatsApp encourage consumers to place more orders and ultimately increase sales.
